A webcast and panel discussion entitled Market Research Best Practices for Construction is scheduled for Friday, April 15, 2011 at 12 pm CST. The webcast is free to both members and non-members. Panelists include Alison Brown, Market Research Analyst for Kiewit Corporation, a (ENR) top 10 construction firm, and Jodie Ruana, New Product Research Analyst [...]
Leads are Important! With both commercial and residential construction down by double-digits in many markets from pre-recession highs, sales lead generation has never been more important to marketers targeting construction decision makers, whether construction firms or building product manufacturers. This fact is reinforced by a recent Construction Marketing Association survey—2011 Construction Marketing Outlook—which ranked Lead [...]
A webcast panel discussion entitled Lead Generation Best Practices for Construction is now open for registration on the Construction Marketing Association (CMA) website. The webcast is scheduled for Wednesday, December 15, 2010 at 12 pm CST. The webcast will identify a broad range of lead information sources, and share some practical aspects of managing lead [...]
The results are in from our September Survey of construction marketers to determine marketing budget outlook, top marketing priorities, and tactical emphasis for the upcoming fiscal year! The anonymous survey, conducted via online tool SurveyMonkey posed four (4) questions: 1) For the coming fiscal year, do you intend to increase or decrease marketing activities and [...]
Want insight into 2011 Marketing in construction markets? Find out what your construction marketing peers are planning for 2011 by taking a quick and anonymous survey via Survey Monkey! Sponsored by the Construction Marketing Association, the goal is to determine the 2011 marketing plan trends for the construction industry. A complete report will be available [...]
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Alison Brown is Market Research Analyst for Kiewit Power > Read More |
of the weekWith video hosting services such as YouTube, embedding video to your website, blog, Facebook or emails is easy by simply copying and pasting HTML code. Why embed videos? Because videos have the highest click-through rates (CTRs) and social sharing...
